BKID is design firm in Seoul, Korea, founded by Bongkyu Song in 2008. Services offered by BKID are wide ranging, from designing life style, IT based products to consulting company’s brand and service design. We take human-centered, design-based approach and our work is done in consideration of the user-centered experience by analyzing their needs, behaviors, and desires. We have won globally well-known awards such as Red-Dot, IF, IDEA, GOOD Design Japan.